Druid Sports Icon

Druid Sport is an international sports marketing agency that delivers exceptional commercial results. We redefine what partnership means in sport.

Dynamic. Daring. Dedicated.

Your Partner

We unlock long-term value for rights holders through strategic brand alignments and relentless dedication. Druid Sport is where insight meets action — because in sport, execution is everything.

Designed to Deliver.

We combine big-agency pedigree with boutique agility. Using an established network, we offer strategic advice, impactful rights sales, and expert event promotion and management.

How We Partner

We don’t just advise — we act.

And we stop at nothing to deliver lasting partnerships. Accessible, and easy to work with, we have a deep market understanding, and have trusted teams across Europe, the Middle East and China.

Strategy

First, we consult, then we project-lead, develop, advise and execute for global sports venues, brands and international events.

Learn More

Sales

We execute the sale of media, naming and sponsorship rights, and hospitality for top federations and properties to build lasting value.

Learn More

Events

We create and deliver world-class sports experiences & manage complex, high-profile projects with impact.

Learn More

Where We Partner

We operate in five strategically important regions in global sport.

With local insight and global connections, we bring the right people, partners and ideas together — wherever the game is growing.

Dublin (HQ) | Lisbon | Geneva | Riyadh | Beijing

Our Projects

We deliver successful partnerships, projects and campaigns for rights holders globally.

La Vuelta, Beijing

Events - Promotion, Management & Delivery

To promote cycling and internationalise its prestigious brand, La Vuelta’s owner, Unipublic, teamed up with Druid Sport to create and manage the La Vuelta Desafio Beijing Changping Pro-Am cycling event. Since 2023, our China team, ...

Portuguese Football Federation

Sales - Solutions

Created & delivered an international sponsorship programme for the Portugal national team.

Cork Super Cup

Events - Promotion, Management & Delivery

Druid Sport is the official promoter of the Cork Super Cup, a new annual football fixture developed in partnership with Cork GAA and SuperValu Páirc Uí Chaoimh, featuring football giant Glasgow Celtic FC...

Decathlon

Project Management, Strategic Consulting, Games-Time Operations, Post-Games Reporting

As an official domestic partner of Paris 2024, Decathlon embraced a pivotal role in shaping the Games experience, both for the public and behind the scenes. Druid Sport brought their extensive Olympic and Paralympic experience and played...

UEFA

Strategy - Strategy Advisory & Execution

Druid acts as a Mentor to UEFA GROW, helping to deliver Best Practice in Commercial Rights Sales and Marketing to UEFA’s 55 National Associations.

See Our Projects

Through our sister company Druid Padel we have invested in a number of padel projects in Ireland and London. As the world’s fastest growing sport, we have ambitions to build an international padel community.